Digital Marketing

How Can I Create a Winning Social Media Marketing Strategy?

In the past, social media was not considered a viable option for marketing a business. However, over the years, the idea of social media marketing has changed as the industry has matured. Social media websites such as Facebook and Instagram are a great option for brands to have fun and see a nice impact on [...]

What You Should Look for in a Digital Marketing Agency

While building a stunning website and a polished marketing plan are two key components to running a successful business, it’s understandable that not everyone has access to the skills and resources needed to implement these necessities. This is where a company that specializes in both digital marketing and web design comes in. However, not every [...]

Are Online Reviews Important to Your Business?

As a digital marketing agency, we get asked whether online reviews are important to their business. We’ve noticed that many businesses are reluctant to manage customer reviews on business review sites because they don’t want to end up receiving negative online business reviews. We’ve also noticed that some businesses simply have unmanaged online reviews across [...]

Small Business SEO Advantages

As an online marketing agency in Charleston, South Carolina, we help many small businesses with search engine optimization (SEO). When small business owners think about getting involved in SEO, they often become intimidated. Small businesses see massive corporations and large businesses dominating the search engines. Large corporations have access to hundreds of thousands of dollars [...]

Why is Digital Marketing So Important?

As an online marketing company in South Carolina, our entire focus, obviously, is on digital marketing. Why is digital marketing so important? Simple. It is the fastest growing force in the current marketing arena, it will be the future of marketing and digital marketing is poised to replace advertising as we know it. What is [...]

Is Email Marketing a Good Fit For My Business?

As an online marketing agency in South Carolina, we help with email marketing. Email marketing seems to be one of those buzz words you hear repeated, ad nauseam, on the internet, at conferences, and during marketing strategy meetings. The claim is that email marketing enhances business communications, key markets and is incredibly cost-effective.  But what is email marketing [...]

Why Your Website Needs Calls to Action

Do you really need a call to action on your website? If you want to turn visitors into customers, then the answer is an emphatic yes! As a matter of fact, our web designers in Charleston recommend that you have more than one call to action on your site–ideally one on every single page. Even [...]