Digital Marketing

Are Facebook Adverts A Good Investment In 2020?

Facebook is a popular social media platform that offers a wide variety of features, both for users and businesses that want to advertise on it. Recently, the platform has received bad press, and some advertisers have chosen to boycott the platform because of its inadequate response to hate posts and misinformation. During a pandemic such [...]

By |2020-09-11T12:26:28+00:00August 1st, 2020|Categories: Digital Marketing|Tags: , |0 Comments

How Has Digital Marketing Changed In 2020 And How Can Your Business Adapt?

This year has been one of the hardest in living memory, and we’re only halfway through! For businesses throughout the corporate landscape, issues such as the Coronavirus, President Trump’s erratic behavior, the upcoming election, and more have caused problems that they’ve had to overcome. The digital marketing sector has seen its fair share of developments [...]

By |2020-07-24T08:19:01+00:00July 1st, 2020|Categories: Digital Marketing|Tags: |0 Comments

Why Video Marketing Is More Important Now Than Ever Before

Today, video marketing is more critical than it has been previously, and as such businesses need to adapt around this latest market development. Still, many businesses aren’t using video marketing to its full advantage, which is a shame as they are missing out on a lucrative way to engage with internet users. At Digital Coast [...]

By |2020-05-20T14:09:30+00:00May 1st, 2020|Categories: Digital Marketing, Video Marketing|Tags: , |0 Comments

A Practical Guide To Promoting Your Business During A Crisis

During the global pandemic, the marketing practices and advertising strategies of businesses are being scrutinized more thoroughly than usual. Consumers are seeking reassurance that their favorite companies are supporting their workers, customers, and local communities. As an experienced digital marketing company that has worked with a wide range of businesses, Digital Coast Marketing understands how [...]

By |2020-05-07T14:07:19+00:00April 1st, 2020|Categories: Digital Marketing|Tags: , |0 Comments

Even Physical Businesses Need A Strong Online Presence: Here’s How To Build One

So, you run a physical business? That’s great! Even in today’s digital society, we still need physical support in the real world. From catering to packaging, transport to hospitality, and beyond, there are so many different markets that operate offline and, in some cases, rarely cross over with the digital realm. That doesn’t mean that [...]

7 Social Media Trends to Follow in 2019

The world of Facebook, Instagram, Pinterest, LinkedIn, and other community-based platforms is engaging and borderline addictive. Brandwatch, a leading social media monitoring company suggests that there are over 3.499 billion active social media users. Owing to the easy accessibility of the Internet, this gigantic number is supposed to amp up more in the coming years. [...]

Optimizing Your Website The Right Way

As an SEO company in Charleston, South Carolina, it is advised that your website is optimized, both for your users and for search engines is extremely important. It is the difference between being found when someone searches for your product or service online and being outsmarted by your online competitors. Search engine optimization, in particular, [...]

By |2020-10-06T11:46:25+00:00September 1st, 2019|Categories: Digital Marketing, Local SEO, Search Engine Optimization|Tags: |0 Comments

Growing Your Start-up With Digital Marketing Specialists

Running a start-up company can be daunting and terrifying. With so many risks involved, and so much responsibility on your shoulders as an entrepreneur, it’s crucial to make the best of any professional advice you can get, and learn from others with more experience.  This is where digital marketing specialists can really help.  Digital marketing [...]

By |2020-07-01T13:20:22+00:00June 10th, 2019|Categories: Digital Marketing|0 Comments

What is A/B Testing?

So you’ve decided to start your own business and promote your products and services through a website. The digital world makes it easy for people from different backgrounds and parts of the world to connect, which helps when you’re trying to get as many people as possible to buy what you’re selling. However, if you’re [...]

By |2020-07-10T12:32:02+00:00April 25th, 2019|Categories: Digital Marketing, Web Design|Tags: , , |0 Comments

Website Videos are More Interactive and Informative

At DigitalCoast Marketing, located in Charleston, South Carolina, we know the importance of adding video content to your website. It has been proven that websites with videos perform better than those with static content.  In addition, videos are recognized, valuable SEO tools. In this article, we will explain why website videos are preferred by more [...]

By |2020-11-04T12:53:02+00:00March 24th, 2019|Categories: Digital Marketing, Video Marketing|0 Comments