4 Ways Having a Website Can Boost Your Business

Being a business owner is no easy feat. Day-in, day-out, you face numerous responsibilities to ensure your company's continued growth and success. While some things can be done with the help of other people and resources, you would naturally want to do what you can as the head of the company to support it and bolster others' efforts. With this in mind, we will consider the importance of having a website [...]

How To Build The Perfect Web Presence For Your Small Business

Getting a small business up and running is no mean feat, and we have no doubt that you will have spent the last several months, if not years, juggling a wide range of different responsibilities and commitments to make sure the launch goes off without a hitch. However, there’s one job that many business owners [...]

The Importance Of Character In Your Marketing Strategies

Your marketing strategies need a healthy dose of character to thrive. Character is what makes your marketing memorable. It turns bland initiatives into impactful campaigns, replacing drab subject matters with charming content that oozes charisma. As the world of technology has progressed, people are demanding a sense of instant satisfaction more and more, and there [...]

Tips On Using Social Media For Business Success This Christmas

Social media is a vital tool in any business’s marketing arsenal. With Christmas fast approaching businesses that take part in social media campaigns can find themselves reaching huge audiences as people begin their Christmas shopping. E-commerce during the holiday season has been going from strength to strength in recent years. In light of the coronavirus [...]

By |2021-03-10T13:03:27+00:00December 1st, 2020|Categories: Digital Marketing|Tags: |0 Comments

Are Facebook Adverts A Good Investment In 2020?

Facebook is a popular social media platform that offers a wide variety of features, both for users and businesses that want to advertise on it. Recently, the platform has received bad press, and some advertisers have chosen to boycott the platform because of its inadequate response to hate posts and misinformation. During a pandemic such [...]

By |2021-01-06T11:04:20+00:00August 1st, 2020|Categories: Digital Marketing|Tags: , |0 Comments

How Has Digital Marketing Changed In 2020 And How Can Your Business Adapt?

This year has been one of the hardest in living memory, and we’re only halfway through! For businesses throughout the corporate landscape, issues such as the Coronavirus, President Trump’s erratic behavior, the upcoming election, and more have caused problems that they’ve had to overcome. The digital marketing sector has seen its fair share of developments [...]

By |2021-01-29T12:53:43+00:00July 1st, 2020|Categories: Digital Marketing|Tags: |0 Comments

Why Video Marketing Is More Important Now Than Ever Before

Today, video marketing is more critical than it has been previously, and as such businesses need to adapt around this latest market development. Still, many businesses aren’t using video marketing to its full advantage, which is a shame as they are missing out on a lucrative way to engage with internet users. At Digital Coast [...]

By |2021-01-22T10:45:02+00:00May 1st, 2020|Categories: Digital Marketing, Video Marketing|Tags: , |0 Comments

A Practical Guide To Promoting Your Business During A Crisis

During the global pandemic, the marketing practices and advertising strategies of businesses are being scrutinized more thoroughly than usual. Consumers are seeking reassurance that their favorite companies are supporting their workers, customers, and local communities. As an experienced digital marketing company that has worked with a wide range of businesses, Digital Coast Marketing understands how [...]

By |2020-12-31T13:11:23+00:00April 1st, 2020|Categories: Digital Marketing|Tags: , |0 Comments

Even Physical Businesses Need A Strong Online Presence: Here’s How To Build One

So, you run a physical business? That’s great! Even in today’s digital society, we still need physical support in the real world. From catering to packaging, transport to hospitality, and beyond, there are so many different markets that operate offline and, in some cases, rarely cross over with the digital realm. That doesn’t mean that [...]

7 Social Media Trends to Follow in 2019

The world of Facebook, Instagram, Pinterest, LinkedIn, and other community-based platforms is engaging and borderline addictive. Brandwatch, a leading social media monitoring company suggests that there are over 3.499 billion active social media users. Owing to the easy accessibility of the Internet, this gigantic number is supposed to amp up more in the coming years. [...]