digital marketing insights
The Impact of AI Tools on Digital Marketing: Strategies for Businesses in 2025
As we navigate through 2025, artificial intelligence has firmly established itself as a transformative force in digital marketing. At DigitalCoast Marketing, we've witnessed firsthand how AI tools have revolutionized how businesses connect with their audiences,...
The Perfect Partnership: How Google Business Profile and Website SEO Work Together to Dominate Local Search
As Charleston’s leading digital marketing agency, DigitalCoast Marketing has helped hundreds of local businesses build a powerful online presence. One of the most common questions we hear is: “How do I get my business to the top of Google’s local results?” The answer...
The Ultimate Google Maps Ranking Guide for Charleston Businesses in 2025: Dominate Local Search
In today's digital landscape, appearing in Google Maps search results isn't just beneficial—it's essential for Charleston businesses looking to thrive. At DigitalCoast Marketing, we've witnessed firsthand how a strong Google Maps presence can transform a local...
Case Study: How a Website Redesign Elevated Commonwealth Contracting’s Online Presence and Customer Engagement
We believe that great design isn’t just about aesthetics—it’s about performance, clarity, and conversion. Commonwealth Contracting, a residential renovation and new home construction company based in Charleston, SC, partnered with us to breathe new life into its...
Why Your Business Needs a Website Redesign in Charleston, SC
In today's fast-paced digital world, having a website that represents your business effectively is more crucial than ever. Your website is often the first impression potential customers have of your brand; if it's outdated or difficult to navigate, you could lose...
How a Website Redesign Can Increase Your Leads and Sales
In today’s competitive digital landscape, your website is often your most valuable marketing tool. It works 24/7 to attract visitors, communicate your brand, and convert leads into paying customers. But if your website is outdated, hard to navigate, or not optimized...
Top UX Design Trends For 2024: AI, Emotion & Sustainability
Introduction to UX Design in 2024 User Experience (UX) design has become an integral part of the digital product development process, ensuring that products are functional, enjoyable, and accessible to users. UX design encompasses acquiring and integrating a product,...
Tips For Improving Your Google Maps Ranking
Introduction Ranking high on Google Maps is crucial for local businesses seeking to increase their visibility and attract more customers. With the growing reliance on mobile searches, appearing prominently in local search results can significantly boost foot traffic,...
Unlock the Benefits of Digital PR for Your Business
Introduction to Digital PR: Enhancing Your Online Presence In today’s digital age, how businesses communicate with their audience has transformed dramatically. Digital PR is one of the most effective ways to enhance your brand’s presence and reputation online. But...
Mastering Mobile SEO: Essential Strategies for Agencies
Introduction In the constantly shifting terrain of the digital realm, the art of Mobile Search Engine Optimization (SEO) has ascended as a pivotal element within the arsenal of digital marketing strategies. As the legion of mobile users burgeons, with multitudes...
Responsive Design Best Practices in 2024
Introduction to Responsive Design In the ever-evolving digital technology landscape, where the variety of devices accessing the internet is as diverse as the users themselves, the significance of responsive web design (RWD) cannot be overstated. Responsive design...
Latest Trends of Digital Marketing in 2024
In the dynamic landscape of the contemporary business world, digital marketing has emerged as a cornerstone strategy for companies aiming to thrive in the digital sphere. This multifaceted approach encompasses many tools and techniques that leverage digital channels...