SiteAdmin

About SiteAdmin

Since 1998, Stephan's been a leader in internet marketing and has helped many businesses develop their websites and their online presence through social media. He's also an award-winning iPad app developer (JuryPad).

Is Email Marketing a Good Fit For My Business?

As a digital marketing company in Charleston, South Carolina, we help with email marketing. Email marketing seems to be one of those buzz words you hear repeated, ad nauseam, on the internet, at conferences, and during marketing strategy meetings. The claim is that email marketing enhances business communications, key markets and is incredibly cost-effective.  But what is email [...]

Website Design Company: Is A Mobile Friendly Website Really Needed?

As a web design company in Charleston SC, we believe having a website is a great start to getting your business online, but unfortunately, it's not enough. With more and more people switching from their desktops to handheld devices, it has become imperative to not only have a website but to have one that can [...]

What Your Website Design Says to Your Audience

As a website design company in Charleston SC, we know that your website is often the most significant marketing method you have. A colorful, professional and informative website can serve as a silent salesman by teaching potential customers about your company and attracting clients who are specifically looking for your products and services. What exactly [...]

A Guide to Understanding Google’s Local 3-Pack

As an SEO (search engine optimization) agency in Charleston, SC, we keep a close eye on any changes Google makes to displaying search results. For example, Google made a major change to the way it displays the top results in local search. Previously, the top seven results for a local search were grouped into their [...]

Guide to Optimizing Your Business’s Facebook Page

As social media marketing consultants and digital ad agency in Charleston, South Carolina, we help businesses and organizations take advantage of the marketing opportunities such as using Facebook. Facebook remains the top social network social media site of choice for adults 35 years of age and older. There are 1.44 billion active users, many whom [...]

5 Tips to Hiring a Web Designer in Charleston (or Elsewhere)

As web designers in Charleston, South Carolina, we know that your website is an extension of your brand and business. If your business has a professional website that is engaging and user-friendly, your website will attract more interest for your business. It has been reported that 83 percent of people visit a company's website before [...]

A Primer on Facebook Advertising

Why has Facebook advertising become so popular? Because it’s easily one of the cheapest ways to reach your customers. When compared to print media and other forms of online advertising, the bang for your buck with Facebook advertising is almost unbeatable. It’s not just young people on Facebook nowadays, it’s everyone. And that includes your next [...]

Understanding Google AdWords Campaigns

Move on over, print and TV advertising–online marketing is here to stay. Sure, it’s been all about online marketing for the last decade or so–that’s no secret. But its importance and effectiveness continues to grow rapidly as online marketing services become more accessible to everyone. At DigitalCoast Marketing, we help businesses in South Carolina manage [...]

Understanding Google Analytics: A Primer

As an SEO agency in Charleston, South Carolina, we love Google Analytics! The kind of analytics that once cost business owners thousands of dollars are now at everyone's fingertips for free. Because Google Analytics provides web analytics in a way that’s easy to understand, there’s no excuse to not use it to help support all [...]

Top 4 Reasons Why Many Website Designs Fail

I’ve been a web designer in Charleston, South Carolina since 1999, and I’ve seen web site after web site (not designed by me!) fail to live up to the owner’s expectations. For example, some businesses develop a web presence because it’s the “thing to do,” but that’s as far as they're willing to go. There’s [...]